Paul Seys user experience designer
Achieve ROI through realigning not redesigning
"In last week’s NewMediaAge magazine (12 August 2010) the ‘Opinion’ column discussed how renewing a website is often better than redesigning it and starting from scratch. I too am a strong advocate of the adage ‘good designers redesign, great designers realign’. With belts being tightened and organisations looking to maximise their return on investment (ROI), its more relevant than ever before..."
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| Year |
2010 |
| Publication |
Redweb |
| Topic |
User Experience |
About Redweb
Redweb is a digital agency based on the south coast of England. Since 2009 specialists from across the agency have been invited to contribute to the blog. As Head of User Experience I carry the torch for UX design and Usability.